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Business Environment in a Global Context 2nd Edition by Andrew Harrison and Publisher OUP Oxford. Save up to 80%. Edition: 2nd; Format: PDF.
Fler böcker inom
- Format
- Häftad (Paperback)
- Språk
- Engelska
- Antal sidor
- 432
- Utgivningsdatum
- 2009-12-17
- Upplaga
- 1
- Förlag
- OUP Oxford
- Illustrationer
- 29
- Dimensioner
- 234 x 184 x 12 mm
- Vikt
- Antal komponenter
- 1
- ISBN
- 9780199214006
- 934 g
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This is the first textbook on the business environment written with postgraduate courses firmly in mind, providing the theoretical rigour and international focus required. Harrison firmly sets the business environment in the context of changes in the global economy, making the book particularly appropriate for international students. The text is also eminently suitable for undergraduate courses which take this approach.
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Bloggat om Business Environment in a Global Context
<br>Dr Harrison holds qualifications from London, Salford, and Leeds Universities and the Trinity College of Music, London. He began his career in accountancy and held teaching appointments in Further Education before moving to Teesside University. He has also been a Visiting Lecturer at the Fachhochschule in Coburg, Germany, the State University of Uzhgorod, Ukraine, and the Technical University of Kosice, Slovakia (ongoing). In 2008, he was awarded an honorary doctorate by the Technical University of Kosice. <br>
PART ONE: THE CHANGING NATURE OF THE BUSINESS ENVIRONMENT; 1. Introduction to the Business Environment; Appendix to Chapter 1: The Basic Economics of Markets; 2. The Globalization of Business; 3. The Regional Business Environment (Sub-National Regions); 4. The National Business Environment; 5. The International Business Environment; PART TWO: KEY DIMENSIONS OF THE BUSINESS ENVIRONMENT; 6. Business Models in Contrasting Cultures; 7. Business Ethics and Corporate Responsibility; 8. Internationalization of Business in a Changing Environment; 9. Markets, Competition and Regulation; 10. Technological Change; 11. International Risk; 12. Key Themes in the Business Environment: Concluding Comments; PART THREE: THE GEOPOLITICAL CONTEXT; 13. Towards a New Europe; 14. Contrasting Developments in the Americas; 15. Asia's Economic Potential; 16. Africa's Struggle for Reform